Include a Chess Puzzle in your publication and reap the benefits.
Having a Chess Puzzle Feature in your newspaper, magazine or newsletter provides many advantages:
1: They increase circulation
The presence of a puzzle increases a newspaper’s circulation.
(both in sales as well as pass-on readership)
2: Advertisers like puzzles
A paper is held onto longer. (for future completion of the puzzle)
This significantly increases the chances of their advert being seen.
3: The puzzle easily pays for itself
The page on which a puzzle appears is considered a prime advertising position.
Readers solving a puzzle will invariably scan the adverts on that page while taking a break or trying to come up with a solution.
The advertising space on the puzzle page is a valuable commodity.
The higher advertising rates on this page can easily pay for the puzzle itself many times over.
4: Readers love puzzles
It’s a wholesome, educational, challenging and enjoyable pastime.
After more than 20 years of providing quality Chess Puzzles to newspapers such as Business Day, Sunday Times and others, I have the necessary expertise to add value to your publication.
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